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SBD/April 4, 2011/Media
CBS Averages 8.9 Nielsen Rating For Final Four Games, Level With '10 Matchups
Published April 4, 2011
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THREE-MAN WEAVE: USA TODAY's Michael Hiestand writes CBS' broadcast team of Jim Nantz, Clark Kellogg and Steve Kerr Saturday were "largely deferential with each other, proving to be easy listening rather than overbearing." Kerr: "The three-man booth is very different. It either works or it doesn't, depending on the chemistry. In this case, it worked well. With Clark and I, neither of us has a problem deferring" (USA TODAY, 4/4). In St. Petersburg, Tom Jones writes Kerr "has been a welcome voice on CBS' Final Four coverage." He has "taken half the load off Kellogg, who is a decent announcer but often struggles to carry the analyst job by himself." Jones: "Kerr not only gives Kellogg a break, but the two seem to play well off one another" (ST. PETERSBURG TIMES, 4/4). In Denver, Dusty Saunders writes Kellogg "had his best Saturday since replacing Billy Packer" as CBS' lead tournament analyst in '09. Saunders: "Was this because he felt the competitive breath of TNT's Steve Kerr on the broadcasting sideline?" Kellogg "seemed determined not to be undercut by a third-man theme" (DENVER POST, 4/4).
HOOPS HEARTLAND: In Indianapolis, Robert King noted Louisville ranked as the top-rated market for the NCAA Tournament entering the Final Four. Cincinnati and Columbus ranked tied for second, while Indianapolis and K.C. ranked tied for fourth (INDIANAPOLIS STAR, 4/2).