Dick's Wins Sports Authority Brand Name NFL Paid Roger Goodell $31.74M In '15 Bustos Pulls Support For Baseball Bill Yahoo Streaming NBA Free Agency Show Wisconsin Taps Fanatics For E-Commerce Byron Spruell Named NBA President Of League Ops Learfield Buys Signage Company GoVision Kerry Tharp Named Darlington Raceway President Lightning Keep Stamkos With $68M Deal Olympic Sponsors Worry About Rule 40
SBD/April 4, 2011/Classified AdvertisementsPrint All
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As one of the fastest-growing participatory sports, lacrosse continues to garner more attention. This month’s NCAA Division I Lacrosse Championships show the sport’s potential, as stadiums eagerly bid to host the event. In this issue, we’ll look at the business of lacrosse and how brands have used the sport to reach players and fans from the youth level to the professional leagues. Just how big can lacrosse get and who is positioned to take advantage of that rising popularity? Publishing Date: May 2 Ad Close: April 18 Materials Close: April 20.
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