Menu
Leagues and Governing Bodies

LEAGUE NOTES

          NASCAR: NASCAR VP/Broadcasting Paul Brooks said that
     the debut of the NASCAR Channel has been delayed beyond the
     beginning of the '01 season but is "still in the works." 
     Brooks: "The worst thing we could do is rush out with the
     NASCAR Channel and it fail or be in a position not to
     succeed" (NASCAR WINSTON CUP SCENE, 11/9 issue)....In
     Winston-Salem, Mike Mulhern notes NASCAR's Pennzoil 400 at
     Homestead-Miami this weekend and writes, "Not since NASCAR
     tried to crack the San Francisco market has the sport faced
     such an uphill battle.  Miami, just a few miles to the north
     [of the track] is a major market and a key to NASCAR landing
     its big TV package.  But NASCAR execs and the men at the
     France family's International Speedway Corp. all have their
     work cut out to deliver an impressive crowd this weekend." 
     Mulhern cites the remote location of the race track, the
     lack of tradition at the race track, and the fact that Miami
     is "quite ethnic" and NASCAR is "not culturally diverse" as
     challenges this weekend.  Sunday will feature the NASCAR
     debut for NBC Producer Sam Flood (W-S JOURNAL, 11/10).
          XFL READY TO WHIP UP FRENZY: In N.Y., Richard Sandomir
     writes on the XFL from yesterday's media event in N.Y.:
     "Well, there will be football.  We have no idea how good, or
     bad.  We know that the peripheral entertainment before and
     during the game will have to satisfy fans and viewers." 
     NY/NJ Hitmen GM Drew Pearson sees every stadium in the
     league "firing up fans" the same way the WWF "rouses its
     fans into a frenzy" in arenas.  Sandomir replies:
     "Unfortunately, the frenzied WWF fans often mimic the
     malevolent and sleazy actions and attitudes of their idols;
     hopefully, someone at the XFL will find a way to keep the
     delirium to Dawg Pounds maximums."  The Hitmen have sold
     9,000 season tickets at $125-150 each (N.Y. TIMES, 11/10).

NASCAR’s Brian Herbst, NFL Schedule Release, Caitlin Clark Effect

On this week’s pod, SBJ’s Austin Karp chats with our Big Get, NASCAR SVP/Media and Productions Brian Herbst. The pair talk ahead of All-Star Weekend about how the sanctioning body’s media landscape has shaped up. The Poynter Institute’s Tom Jones drops in to share who’s up and who’s down in sports media. Also on the show, David Cushnan of our sister outlet Leaders in Sport talks about how things are going across the pond. Later in the show, SBJ media writer Mollie Cahillane shares the latest from the network upfronts.

SBJ Morning Buzzcast: May 14, 2024

The WNBA's biggest moment? More fractures in men's golf; Conferences set agendas for spring meetings and the revamp of the Charlotte Hornets continues.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/2000/11/10/Leagues-Governing-Bodies/LEAGUE-NOTES.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/2000/11/10/Leagues-Governing-Bodies/LEAGUE-NOTES.aspx

CLOSE