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MARKETPLACE ROUND-UP

          SAG STRIKE FALLOUT: DAILY VARIETY's Dave McNary
     reported that while the SAG/AFTRA strike ended yesterday
     when the unions have "endorsed a tentative deal" with
     advertisers, the SAG board also "approved a permanent ban on
     the most serious strikebreakers," including Tiger Woods and
     Shaquille O'Neal.  SAG "already has the power to expel
     members for violations, ... but the new rules will make it
     easier for the union to specifically target those who were
     strikebreakers" (DAILY VARIETY, 10/30). 
          JETER'S THE HIT AT PARADE: More than "a million chilly
     fans smothered" the Yankees at the team's World Series
     victory parade in N.Y. yesterday.  In N.Y., Mbugua &
     Goldiner write that SS Derek Jeter was the "undisputed star
     of the show," as he "drew shrieks of excitement from teenage
     girls" (N.Y. DAILY NEWS, 10/31).  Steiner Sports Marketing
     President Brandon Steiner said Jeter "reminds me of Michael
     Jordan.  People keep wondering how far he can go.  He just
     keeps on taking it to another level" (N.Y. POST, 10/31). 
     Jeter appeared on the "Late Show" with David Letterman
     yesterday and said of his new book, "The Life You Imagine":
     "It's not a book about my baseball career.  It's about the
     lessons I learned from my parents, because ... I think those
     are the best parents in the world" ("Late Show," CBS,
     10/30).  Attendance at N.Y. high schools was 71.2%
     yesterday, "down from a normal" 80% (USA TODAY, 10/31). 
     Middle school attendance "fell to" 88%, a 2% drop from a
     "usual day," and 92% of elementary students attended, which
     was normal (NEWSDAY, 10/31).  Letterman, on the Yankees'
     victory parade: "Do you know how to get to the Canyon of
     Heroes?  You go down the Avenue of Hookers, and then you
     turn right onto the Boulevard of Junkies, and it's the first
     left when you get down there" ("Late Show," CBS, 10/30).
          GOLF: MA-based Acushnet has expanded its "ongoing
     relationship to become [the] official 'golf company'" at the
     Walt Disney World Resort in Orlando.  The deal includes
     providing Titleist and Cobra brand clubs and bags for
     rentals, official status for FootJoy shoes and "prominent
     positioning" for Titleist and Pinnacle balls in the resort's
     golf shops (BRANDWEEK, 10/30 issue)....USGA Exec Dir David
     Fay met with Arnold Palmer last Thursday in Orlando "to
     discuss Palmer's recent endorsement" of Callaway Golf's non-
     conforming ERC II driver (see THE DAILY, 10/27).  Palmer
     "denied rumors he's had a change of heart" about the
     endorsement (GOLF WORLD BUSINESS, 10/30)....Bank of America
     has "discontinued its Golf and Marina Finance Group," which
     leaves Atlanta-based Textron Financial Corp. as the "runaway
     golf financing leader" (GOLFWEB, 10/30).

SBJ Morning Buzzcast: May 7, 2024

The PWHL playoffs set to begin after record-breaking inaugural season; Smith Entertainment Group announces plans for Utah hockey franchise HQ; new title sponsors for the PGA Tour event in Charlotte and college football bowl game in Arizona.

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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