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The Back Of The Book

BOTH NBCOLYMPICS.COM AND OLYMPICS.COM SEE MAJOR GAINS

          Nielsen//Net Ratings reports usage of NBCOlympics.com
     and Olympics.com from September 21 through September 24. The
     following lists daily unique U.S. audience and page views
     from work and home (Nielsen//Net Ratings):  

                       HOME              WORK          PAGE VIEWS
NBCOLYMPICS.COM   UNIQUE AUDIENCE   UNIQUE AUDIENCE   HOME & WORK
9/21                 274,529           263,263          9,242,892
9/22                 240,748           311,407          8,755,906
9/23                 289,354              ^             3,896,879
9/24                 379,085           143,441         10,590,700
% +/- 9/21-9/24       +38.1%            -45.5%             +14.6%

                       HOME              WORK          PAGE VIEWS
OLYMPICS.COM      UNIQUE AUDIENCE   UNIQUE AUDIENCE   HOME & WORK
9/21                 143,783           172,116          5,786,627
9/22                 145,998           145,452          3,362,399
9/23                 207,181              ^                 ^^   
9/24                 276,822              ^                 ^^   
% +/- 9/21-9/24       +92.5%             n/a                n/a  
     
          SAMPLE: Nielsen//Net Ratings collects data from more
     than 65,000 U.S. panel members, consisting of 57,000 at-home
     users and 8,000 at-work users.  Notes: ^ = Unique Audience
     fell below 100,000; ^^ = Unavailable because of unreportable
     work numbers (Nielsen//Net Ratings).





                              -30-
          

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