PLAYING THROUGH: NIKE FINDS WAY TO USE TIGER DESPITE STRIKE

          With the SAG/AFTRA strike against advertisers now in
     its 20th week, Nike and Tiger Woods "have reportedly come up
     with a solution for advertising in the immediate future,"
     according to GOLF WORLD.  Nike "plans to develop a series"
     of ads using existing tournament footage from Woods' 2000
     season in order for Woods to avoid the "dilemma of having to
     choose" between filming ads for Nike or crossing the
     SAG/AFTRA picket line (GOLF WORLD, 9/29 issue).  The WALL
     STREET JOURNAL's Eduardo Porter reports that talks between
     actors and advertisers "broke down yesterday, ...
     threatening to escalate a confrontation that has disrupted
     commercial production" in the U.S.  Actors have been
     picketing GM facilities for more than a month, after the
     company "defied the strike" by producing an ad featuring
     Woods, which is airing during the Olympics (WSJ, 9/28).