TV MONITOR: Last night's 11:00pm ET 60-minute edition
of CNN/SI's "Sports Tonight" led with Red Sox-Indians,
followed by Marlins-Braves. The first non-MLB report, at
6:20, was a preview of the Sydney Games. "Sports Tonight"
had 3:58 of total Olympic coverage. Last night's 11:00pm ET
(late due to NCAA football) 60-minute edition of ESPN's
"SportsCenter" led with Red Sox-Indians, followed by Blue
Jays-Yankees. The first non-MLB report, at 9:57, was
Chargers QB Ryan Leaf being demoted in favor of QB Moses
Moreno. The first Olympic report was at 24:21 and
"SportsCenter" had 3:06 of total Olympic coverage. Last
night's 12:00am ET 60-minute edition of FSN's "National
Sports Report" also led with Red Sox-Indians, followed by
Blue Jays-Yankees. The first non-MLB report, at 7:51, was
Leaf's demotion. "NSR" first reported on the Olympics at
37:06 and had 5:08 of total Olympic coverage (THE DAILY).
CBA/BET DEAL: The CBA has reached an agreement with BET
granting the network exclusive telecast rights for up to 18
CBA games in the 2000-01 season. The agreement includes 10
to 12 regular season contests and the CBA All-Star Game.
BET will broadcast the games on all BET networks and its
affils. In addition, BET will be allowed to rebroadcast
games throughout the remainder of the calendar year (CBA).
DETAILS OF TEXANS RADIO DEAL: In Houston, David Barron
writes that the Texans' ten-year, $70M radio deal with CBS'
Infinity Broadcasting "actually will involve more than 10
years and quite a bit more than just radio." The agreement
also includes promotional time for the Texans on the Metro
and Shadow radio networks and the Infinity Outdoor
advertising division. The agreement also includes Internet
rights (HOUSTON CHRONICLE, 9/15).
