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Leagues and Governing Bodies

THOUGH GARBER HAS LONG-TERM VISION, IS DREAM REACHABLE?

          In stating his desire to make MLS among the "leading
     soccer leagues in the world" on Friday, MLS Commissioner Don
     Garber "made an ambitious statement," according to Frank
     Dell'Apa of the BOSTON GLOBE, who wrote, "Watching a typical
     MLS game often makes that dream seem rather far-fetched."
     Dell'Apa added that MLS "is far behind the more
     sophisticated leagues" in England, France, Germany, Italy
     and Spain.  Dell'Apa: "But this is a feel-good time in the
     league, Garber is still in the honeymoon stage of his reign,
     and the investors have committed funding through 2003,
     despite decreasing attendance and sustaining losses of about
     $50 million annually."  MLS Exec VP/Marketing & Fan
     Development Mark Noonan: "It might be five or 10 years, or
     it might take 50 or 100 years [to make a profit.]  You have
     to think of it as a process and we are at the beginning. 
     That is how the investors see it" (BOSTON GLOBE, 7/30). In
     Columbus, Craig Merz wrote that MLS "is still trying to find
     its niche" (COL. DISPATCH, 7/29). USA TODAY's Jose Alfredo
     Flores: "[MLS] is taking baby steps in its effort to make an
     impact in the American sports realm" (USA TODAY, 7/31). Crew
     D Mike Clark, on Garber: "He's done a great job of making
     his presence felt, like getting rid of the shootout.  I'd
     give him a 7 [out of ten]" (COL. DISPATCH, 7/30).
          FINAL NOTES FROM COLUMBUS: In Boston, Frank Dell'Apa
     writes that Mutiny F Mamadou Diallo made MLS' marketing
     department's "job a lot easier," as the "orange-haired
     striker ... stole the show" on Saturday in "an otherwise
     superfluous event."  Dell'Apa: "Diallo has plenty of
     personality" (BOSTON GLOBE, 7/31)....In Chicago, Bob Foltman
     writes on Saturday's game, "There are social club games in
     Lincoln Park that are played with more intensity than the
     All-Star Game.  The league claims having matches such as
     this on national television is a chance to introduce new
     fans to their league and the sport.  But those fans aren't
     being introduced to the game that will be played 99 percent
     of the time.  Why not continue the season and cut another
     week off the calendar?" (CHICAGO TRIBUNE, 7/31).   

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