The Cavaliers have reduced the average ticket price for
the 2000-01 season by an average of 6.25%, as ticket prices
for 16,000 seats in Gund Arena -- 80% of capacity -- have
been decreased or will remain unchanged. All 2,000 seats in
the lower bowl that were $40 last season are now either $30
or $35 while the last six rows in the club seat section have
been reclassified to $55 from $58 a year ago. Tickets that
were $10, $18, $26, $30 and $45 last season will remain the
same. Additionally, 1,400 seats are available for $10
apiece (Cavs). In Akron, Chris Tomasson reports that the
$34 seats will increase to $35 next season, while some club
seats will rise from $58 to $65. The Cavs' average of
14,724 per game last season was their second-lowest over the
past 12 seasons (A.B. JOURNAL, 6/15). In OH, Bob Finnan
writes that last season, the team "attempted some gimmick
promotions that got fans in the seats, but at a cost." Cavs
CEO Jim Boland: "Last year, we tried a lot of things. We're
not going to do that again" (NEWS-HERALD, 6/15).
