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A MANNELLY MAN FOR BLAKE: NEW MARKETING GURU AT USOC

          The USOC has named former Nike Global Dir of Retail
     Development MATT MANNELLY as Senior Managing Dir & CMO. 
     Mannelly will oversee the USOC's Corporate Marketing and
     Communications Division, including areas such as Sales and
     Corporate Partnerships, USOC Entertainment Properties, and
     Media and PR.  Mannelly joined Nike in '93 as GM of the
     company's Sport Specialties unit (USOC).  In CO Springs,
     Paula Parrish writes that with the hiring of Mannelly, USOC
     CEO NORM BLAKE "is now only two hires away" from having his
     senior management team in place, as Blake "is still looking
     to hire" a CFO and general counsel.  Although Mannelly's
     position will be "broader in scope," Parrish writes his
     duties will be "similar to those of" former USOC Dir of
     Marketing DAVE OGREAN (Colorado Springs GAZETTE, 5/24).

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