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LET THE SOL-SHINE IN: NAMING RIGHTS DEAL FOR TX ARENA

          The WPHL, in conjunction with the Int'l Coliseums Co.
     (ICC), announced an agreement with TX-based digital wireless
     service company SOL Communications for naming rights to a
     new facility to be built in Hidalgo, TX, in the Rio Grande
     Valley.  The facility will be called SOL Communications
     Coliseum and is scheduled to open with an expansion WPHL
     franchise as the primary tenant, in October 2001.  The
     Coliseum will be the first facility constructed under the
     direction of ICC, formed jointly by the WPHL and Phoenix-
     based Nu-Stadia USA to supplement the growth and development
     of the league (WPHL).  The sponsorship for the facility will
     cover ten years and has "a projected price tag ranging from"
     $20-25M, "depending on the number of seats."  Seating
     capacity will be anywhere between 5,500 and 7,500, and
     construction of the facility is set to start this summer.
     The Coliseum will hold 22 skyboxes.  WPHL officials
     announced in March that the expansion team will be named for
     the Rio Grande Valley and a nickname will be chosen by a 
     public vote in the future (McAllen (TX) MONITOR, 4/27).

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