EARNHARDT TO THE MAX: CAR TO FEATURE PAINT JOB BY NYC ARTIST

          NASCAR driver Dale Earnhardt will drive a car designed
     by N.Y.-based pop artist Peter Max in a Winston Cup race
     next month, according to Richard Huff of the N.Y. DAILY
     NEWS.  Max: "I was a little naive when it came to NASCAR. 
     When I used to channel surf, I saw those cars and I didn't
     stop for half a second."  Huff wrote that Max, using a die-
     cast model of Earnhardt's No. 3 Chevrolet, "whipped up a
     brightly colored sample using shades such as magenta,
     yellow, green, purple and blue," a "splashy design" that
     "couldn't be further from the intimidating black paint
     scheme" Earnhardt has "used for years."  Max has "done six
     designs for Earnhardt and already other teams have reached
     out to Max for more projects" (N.Y. DAILY NEWS, 4/15).