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WILL BOOMER'S SLASH AND BURN DEPARTURE LEAVE LASTING MARK?

          After former "MNF" analyst Boomer Esiason criticized
     ABC Sports execs and former partner Al Michaels over his
     dismissal from ABC, in S.F., C.W. Nevius wrote, "If Boomer
     had shown this kind of spunk on the air, he'd still have a
     job" (S.F. CHRONICLE, 3/11).  In Boston, Jim Baker called
     Esiason's "blast a huge bridge-burning" (BOSTON HERALD,
     3/12).  Fox MLB analyst Tim McCarver, on Esiason's comments:
     "Sadly, it's a ruse we've all seen before.  If you can't
     keep up with the big dogs, you attack them.  For somebody
     who's been in the business for two or three years to say
     what he did, I find that reprehensible" (NEWSDAY, 3/12). 
     But in NJ, Vinny DiTrani wrote that maybe "it was some of
     those clunker matchups last year that drove down the
     ratings" for "MNF" and caused Esiason to get fired.  DiTrani
     noted that Esiason "did offer some interesting observations"
     during the games (RECORD, 3/12).  ESPN's Mike Lupica: "I
     didn't think they [would] dump out on Boomer, but this is as
     old as [TV]. The guy who hired him was no longer running ABC
     Sports and these people always panic if they think there is
     a slight drop off in ratings" (ESPN, 3/12).  On "Saturday
     Night Live," Colin Quinn noted that Esiason's replacement
     "has not yet been named.  Network executives, however, do
     expect Frank Gifford to beg for his old job back now that
     Kathie Lee is going to be around the house" ("SNL," 3/11).
          

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