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OLYMPIC NOTES

          The IOC's $150M ad campaign, to run in 200 countries,
     will begin in late January, and USA TODAY's Michael McCarthy
     reported that the campaign, created by TBWA/Chiat/Day, L.A.,
     will feature six TV spots, six radio spots and four print
     ads, including one on "how corporate sponsors contribute to
     the games."  Two ads will have a "strong Web component aimed
     at a younger audience" (USA TODAY, 12/20)....In Boston, John
     Powers reported that the SLOC "will auction off" 10% of its
     "top-shelf" tickets on the Internet, where the public will
     also "be able to buy seats at normal prices."  Information
     can be found at www.slc2002.org (BOSTON GLOBE, 12/19).

SBJ Morning Buzzcast: May 7, 2024

The PWHL playoffs set to begin after record-breaking inaugural season; Smith Entertainment Group announces plans for Utah hockey franchise HQ; new title sponsors for the PGA Tour event in Charlotte and college football bowl game in Arizona.

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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