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NIKE NOT AS OBLIVIOUS TO THE Y2K CRISIS AS RUNNER IN ITS AD

          Nike "joins a growing list of big companies that
     contend their millions of dollars in Y2K expenses are
     covered by insurance policies protecting damage to computer
     systems," according to Steve Woodward of the Portland
     OREGONIAN.  Nike has spent "nearly" $100M on its Y2K
     "problems," and has "sued" NY-based American Home Assurance
     and RI-based Factory Mutual Insurance last month, "seeking
     reimbursement for its Y2K expenses."  Last week, the case
     moved to U.S. District Court in Portland "at the request of
     the insurers" (Portland OREGONIAN, 12/11). 
          NIKE'S NEW TROPHY: In Portland, Don Hortsch reported
     that the 18,000 square foot Nike Factory Outlet in Portland
     opened on Saturday, after its "invitation-only ceremonial
     opening" last Wednesday "brought in" Trail Blazers F Scottie
     Pippen and G Damon Stoudamire.  Hortsch called the facility
     a "striking new edifice" (Portland OREGONIAN, 12/10).
          A SITTING SUN: In Charlotte, Rick Bonnell wrote that
     Nike "can't be too thrilled" with Suns G Penny Hardaway,
     after he "blamed a case of plantar fasciaitis" on his Air
     Jordans.  Bonnell: "Penny says the shoe's heel is too thin
     for his precious feet" (CHARLOTTE OBSERVER, 12/12).  The
     SPORTSBUSINESS JOURNAL's Dan Weil notes that Hardaway is
     paid $350,000 a year by Nike (SPORTSBUSINESS JOURNAL, 12/13
     issue).  For news of Nike's Olympic deal, see (#26).

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