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The Back Of The Book

WHAT WAS YOUR TV SET TUNED TO DURING THE WOMEN'S WORLD CUP?

          The Fox Sports/ROI Poll surveyed U.S. respondents ages
     12+ during August about how much of the Women's World Cup
     they watched on TV during June and July.  Please check back
     tomorrow for part two of the Fox Sports/ROI Poll on fans'
     interest in buying tickets to a women's pro league. 
            
        HOW MUCH OF THE WOMEN'S WORLD CUP DID YOU WATCH ON TV    
               DURING THE TOURNAMENT IN JUNE AND JULY?

                          TOTAL       OVERALL       PREMIER      
                        U.S. POP.   SPORTS FANS   SPORTS FANS
PART OF ONE GAME          12.2%        12.6%         13.8%
ONE GAME                   7.1%         7.8%          5.6%
PARTS OF ONE GAME PLUS     6.7%         7.1%          7.5%
TWO GAMES                  6.0%         6.8%          7.8%
THREE OR MORE GAMES       15.8%        17.6%         25.4%
NONE                      51.8%        47.8%         38.9%
DON'T KNOW                 0.4%         0.5%          1.0%

       NOTES: Total sample size = 1,244 U.S. respondents; Overall
Sports Fans (interest of 3+ out of 5) = 1,068 respondents;
Premier Sports Fans (interest of 5 out of 5) = 319 respondents. 





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