The following lists final national and cable Nielsen
ratings from recent sporting events (THE DAILY):
EVENT DATE NET TIME RAT/SHR
MLS: Crew-United 08/14 ABC 4:00-6:00pm 0.8/2
PGA Championship -- 3rd Rd. 08/14 CBS 1:30-6:30pm 4.4/13
"MLB on Fox": (regional) 08/14 Fox 1:00-4:00pm 3.0/9
WNBA: Sparks-Mystics 08/14 NBC 4:00-6:00pm 1.3/4
PGA Championship -- 4th Rd. 08/15 CBS 1:30-7:00pm 6.9/18
U.S. Swimming Nat'l Champ. 08/15 NBC 2:30-4:00pm 1.4/4
WTA Acura Classic Final 08/15 NBC 4:00-6:00pm 1.4/4
US COV
CABLE PROGRAM DATE NET AREA AREA SHR 000
MLB: Pirates-Braves 08/03 TBS 1.3 1.7 3 1304
MLB: Giants-D'Backs 08/04 ESPN 0.9 1.2 3 918
NASCAR: BGN Kroger 200 08/06 ESPN 1.2 1.5 3 1156
NASCAR: Brickyard 400 Preview 08/07 ESPN 1.0 1.3 4 969
MLB: Giants-Braves 08/08 TBS 1.7 2.2 4 1693
MLB: Astros-Cubs 08/08 ESPN 1.8 2.4 4 1833
WNBA: Through nine telecasts, the "WNBA on NBC" is
averaging a 1.6/5, up 7% over last year's 1.5/5 through 11
telecasts for the same weekend (NBC). Meanwhile, on ESPN,
the WNBA is averaging a .72 cable rating (545,804 HHs)
through 10 games, up 11% over last year's .65 cable rating
(479,947 HHs) through 10 games (ESPN).
PGA: CBS' telecast of the final round of the PGA
Championship earned a final national rating of a 6.9/18, up
21% over last year's 5.7/15. The telecast was the highest
rated PGA Championship final round since '80, which earned a
7.5/21. The event's two-day average was a 5.6/16, up 12%
over last year's 5.0/14. It was the highest two-day average
for the event since '85, which earned a 5.8/17 (CBS).
MLB: The "MLB on Fox" is averaging a season-to-date
rating of a 3.0/9, up 3% over last year's 2.9/10 (Fox).
NOTE: For broadcast numbers, one ratings point =
994,000 homes. For cable, "Cov. Area" = % of homes tuned in
to that program in that network's universe of subscribers.
