TAG DAY FOR TITANS A HIT AS TEAM MAKES INROADS IN NASHVILLE

          The Titans "came out of the weekend with some pretty
     good numbers" in terms of TV ratings and ticket and PSL
     sales, according to Paul Kuharsky of the Nashville
     TENNESSEAN.  Preliminary Nielsen ratings for Sunday's
     Titans-Chiefs game on WKRN-ABC were "strong," as the game
     drew a 13.6/21 locally. The ratings peaked at 9:00pm CT with
     a 16.0/23.  Titans Exec VP Don MacLachlan: "I was very, very
     pleased with the numbers.  Those are pretty strong." 
     Meanwhile, the team sold 200 PSLs when more than 7,500 fans
     attended a PSL sales day and an open house at Adelphia
     Coliseum.  The team "followed that with what it called a big
     day at the box office yesterday, selling 1,316 single-game
     tickets."  The PSL sales "went so well on 'Tag Day' -- when
     customers could sit in and buy remaining seats -- that
     TENNFL will do it again" Saturday.  Less than 150 PSLs and
     corresponding season tickets remain (TENNESSEAN, 8/17).