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Leagues and Governing Bodies

DESPITE STELLER RACE, U.S. 500 SHOWS NEED FOR ONE SERIES

          No official figure was announced, but the crowd of
     "perhaps" 50,000 for the U.S. 500 yesterday is "thought to
     be the fourth straight CART attendance drop" at MI Int'l
     Speedway since "about" 110,000 attended the first U.S. 500
     in May '96 (Steve Crowe, DETROIT FREE PRESS, 7/26). In
     Milwaukee, Dave Kallmann calls the race one of CART's "most
     entertaining and competitive events."  CART driver Paul
     Tracy, on the attendance: "I understand this place is a
     little remote, but it's not for NASCAR.  A month ago, they
     had 140,000 people here" (MILWAUKEE JOURNAL SENTINEL, 7/26).
     In Detroit, Terry Foster writes under the header, "It Was A
     Great Race, But There Weren't Many People To See It." 
     Foster: "The stands were so bare, I wasn't sure if I was
     watching a high-stakes auto race or a [WNBA] Shock regular-
     season game."  Tracy, asked about his "solution to bring
     CART back": "I don't know.  I am not a marketer.  I am just
     the monkey they put in the car" (DETROIT NEWS, 7/26).  
          PEACE TALKS: In Chicago, Herb Gould reported that
     engine manufacturers have "confirmed" the possibility that
     CART and IRL "could compete against each other" in the next
     Indianapolis 500, while "plans are made for full
     integration" in 2001.  Ford exec Greg Specht: "If we reach
     agreement by Labor Day, we could have a [technical] package
     by 2001.  But there's a sense of urgency.  Are we actively
     pursuing it?  You bet" (CHICAGO SUN-TIMES, 7/24).  In
     Detroit, Drew Sharp wrote that while CART has "aligned
     itself" with NASCAR's Craftsman Truck series in an effort to
     broaden its audience, CART Exec VP/Marketing Carl Cohen
     said, "There are no easy answers.  But we are comfortable
     with saying that the best remedy for everybody involved
     might be for CART and IRL to get back together" (DETROIT
     FREE PRESS, 7/24).  In Indianapolis, Robin Miller, on a
     CART-IRL reconciliation: "Nothing is scheduled yet ... but
     that's not to say there isn't cause to be more optimistic
     than ever. ... While nobody will discuss specifics, it's
     fairly obvious that progress is being made because of the
     frequency of meetings, the attitude of CART's engine
     manufacturers and the people involved" (STAR-NEWS, 7/25).

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