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MLS CAN'T CATCH BREAK FOR ALL-STARS; IS FOX EYEING A TEAM?

          The MLS All-Star Game drew an announced crowd of 23,277
     to 70,000-seat Qualcomm Stadium, the "smallest in the four-
     year history" of the event, and ABC "decided to switch the
     match" to ESPN2 to continue coverage of the disappearance of
     John F. Kennedy Jr. In San Diego, Mark Zeigler wrote, "It
     was another bad break for a league that seems plagued by
     them at its big events" (SAN DIEGO UNION-TRIBUNE, 7/18). 
     MLS Commissioner Doug Logan said he "thought of cancelling"
     the game under the circumstances.  Logan: "I have to tell
     you the thought crossed my mind at 6:15 (Saturday) morning. 
     It was only for about 10 seconds, but this (all-star game)
     is about fun and entertaining the fans and it's very hard to
     throw a party under these circumstances" (L.A. DAILY NEWS,
     7/18). Logan: "We had to make a major switch of television
     because more than a few people are riveted and watching this
     story develop."  In L.A., Mike Penner wrote that the game
     was also in "conflict with the live telecast of Mexico's
     third-place Copa America match," which "had taken a sizable
     bite out of the anticipated walk-up gate."  Penner: "Logan
     wore the weary look of a man who had just seen his league's
     marquee event shrink before his very eyes, from showcase to
     secret ceremony" (L.A. TIMES, 7/18).  CBS SportsLine's Rob
     Miech wrote under the header "MLS Puts Best Foot Forward,
     Only To Get It Stepped On."  Miech: "By Logan's definition,
     the game was a success.  By most other standards, team
     owners should worry" (CBS SportsLine, 7/18).  Header of Marc
     Stein's story in the DALLAS MORNING NEWS: "MLS All-Star Game
     A Spectacle, But Few Come To See It" (7/18).  MLS execs
     stated before the game that they would be happy with 30,000
     tickets sold.  Logan: "Clearly, we would have preferred
     having more fans in the stands" (AP, 7/18).    
          FOX LOOKING AT SAN DIEGO TEAM? In San Diego, Mark
     Zeigler wrote that the MLS expansion committee "officially
     postponed the next wave of expansion to 2001."  Also a
     source said that the Fox Sports "has shown interest" in
     operating an expansion team in San Diego and Logan recently
     watched the WWC Final with Fox Sports Enterprises President
     Rick Welts.  Philadelphia and Houston are considered the
     "front-runners" for the first round of expansion (UNION-
     TRIBUNE, 7/18).  Logan said that the All-Star Game
     attendance wouldn't impact San Diego's chance of landing an
     expansion franchise (AP, 7/18).  For more on Fox, see (#16).

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