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Sports Industrialists

ZO'S IN THE GROOVE, AS THIRD ANNUAL CHARITY EVENT KICKS OFF

          The third annual "Zo's Summer Groove" (ZSG), Heat C
     Alonzo Mourning's three-day fundraiser to benefit the
     Children's Home Society of FL and the 100 Black Men of South
     FL, is set to take place today through Sunday in Miami.  The
     event kicks off tonight with the "Mega Groove Concert,"
     which features entertainers SINBAD, FAITH EVANS, DEBORAH COX
     and others.  Saturday night's ZSG Party in Paradise will be
     hosted by NBC's Bob Costas.  ZSG's All-Star Basketball Game,
     which is preceded by a four-hour block party, concludes the
     event on Sunday and will feature NBAers JUWAN HOWARD, RAY
     ALLEN, MARCUS CAMBY, JASON WILLIAMS, DAMON STOUDAMIRE, GLEN
     RICE, MITCH RICHMOND and others.  About $200,000 is expected
     to be raised for the Home Society and 100 Black Men.  As the
     winner of the Miami Subs "Super Sub" contest conducted in
     conjunction with ZSG and created by Game Plan and evans &
     fitzgerald/marc, City Hallandale (FL) employee Tim Sternberg
     will play in the final two minutes of the first half of
     Sunday's game and play Mourning one-on-one at the end of the
     half (THE DAILY).  Mourning, on his annual event: "I have a
     lot of colleagues who've had charity events.  I noticed they
     were all the same -- either a game or dinner or concert, and
     always a one-day event.  I wanted to do something special. 
     This is a weekend extravaganza where families can come enjoy
     themselves, but at the same be able to give back to the
     community" (MIAMI METRO, 7/99 issue).  

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