MARKETPLACE ROUND-UP

          FROM FENWAY: Fox Sports MLB analyst Tim McCarver, on
     the Jordan Brand "Jumpman Vindicate" spikes worn by Yankees
     SS Derek Jeter last night: "What is that?  Very stylish." 
     Fox's Bob Brenly: "It's not unusual for the All-Star game
     for the various companies that supply equipment to the major
     league players to give them something a little out of the
     ordinary.  I'd say that's out of the ordinary" (Fox, 7/13).
          OTHER NOTES: The Buick Regal $1M Supercharged Shootout
     will be broadcast live during halftime of tonight's WNBA
     All-Star Game at MSG on ESPN (Buick)....Logo Athletic/Puma
     apparel President Tom Shine reports sales of $5M "in NBA
     championship locker room caps and Ts, following" the Spurs'
     championship title run (BRANDWEEK, 7/12 issue).