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Leagues and Governing Bodies

U.S. DREAM TEAMS NEVER DIE, BUT DO THEY JUST FADE AWAY?

          The "romance is gone from the" U.S. men's basketball
     Dream Team, according to Charean Williams of the ORLANDO
     SENTINEL, who writes that the U.S. men's team "failed even
     to sell out the house at the Orlando Arena" yesterday for
     its victory over Canada in the Olympic Qualifying Tournament
     of the Americas.  The announced crowd was 5,212, and
     Williams writes, "The fans were missing and so was the
     patriotism. ... Maybe it's time to rethink NBA players
     representing us in the Olympics" (ORLANDO SENTINEL, 7/12). 
     Also in Orlando, L.C. Johnson calls the crowd "listless." 
     U.S. team member Kevin Garnett said fans "weren't as charged
     as we would like" (ORLANDO SENTINEL, 7/12).
          OVER THERE, OVER THERE! BUSINESS WEEK's Jeffrey Garten
     writes that NBA Commissioner David Stern "shouldn't be
     smiling too much," as the league's operating profits "have
     declined" from $195M in '93 "to a loss" of $25M this year. 
     While a new CBA "will definitely help," Stern's "biggest
     moneymaking opportunities could lie abroad," as only 10% of
     gross NBA revenues "currently come from overseas."  While
     Stern "hasn't been idle," the NBA's "approach to
     globalization is conservative, requiring little capital and
     incurring few risks.  It needs to be more aggressive,
     especially while it is still hot" (BUSINESS WEEK, 7/19). 

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