Playoff Corporation has signed a two-year deal to
become the official trading card sponsor of the NFL QB Club.
Playoff will produce a special QB Club stand-alone
collectible set and receives the right to use QB Club marks
in connection with manufacturing, sales, advertising and
promotion of its products. The company also becomes an
associate sponsor of the NFL Quarterback Challenge, a made-
for-TV skills competition that airs on CBS. Playoff will
support the partnership with ads and promos (QB Club).
ULTIMATE CONTRACT WITH NFLP: Ultimate Sports
Entertainment has agreed with NFLP and the NFL QB Club on a
one-year licensing contract, with an option for two
additional years, to publish a series of comic books that
will turn NFL players into cartoon superheroes. As part of
the agreement, NFLP gives Ultimate Sports access to NFL team
marks while the NFL QB Club will make available its roster
of over 60 players. The first four titles are expected this
September (Ultimate Sports).
NEW LICENSEES FOR PLAYERS INC: The NFLPA's Players Inc
named new apparel licensees: Eastbay/eVenator -- custom
authentic and replica jerseys to sell on the NFL's online
store; Ripon Athletic -- custom authentic jerseys; Dynasty
Apparel -- T-shirts, fleece and knits; Franco Apparel Group
-- children's apparel; and Haddad Apparel Group --
children's jerseys (Players Inc).
