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CRAZY LIKE A FOX: HILL NAMED TO TOP POSITION AT NET

          DAVID HILL was named Fox Sports TV Group Chair & CEO, a
     newly-formed entity that will oversee the company's
     expanding global presence in sports media.  In addition,
     JEFF SHELL was named Fox Sports Networks President.  Shell,
     who was previously FSN Exec VP & CFO, will anchor a senior
     management team consisting of Fox Sports Regional
     Networks/Fox Sports Int'l Exec VP & COO BOB THOMPSON and Fox
     Sports Net Exec VP & COO TRACY DOLGIN (Fox). In N.Y., Bill
     Carter reports that Hill will oversee FSN and be an
     "adviser" with int'l sports operations owned by News Corp.,
     including Sky Sports and ESPN Star Sports. Carter:
     "Essentially, Mr. Hill is returning to day-to-day control of
     Fox's growing empire in sports."  Hill "emphasized that he
     would not have any involvement" with the teams owned, or
     partly owned by Fox Entertainment Group.  No replacement was
     named for Hill at Fox Broadcasting (N.Y. TIMES, 6/18).  In
     L.A., Sallie Hofmeister writes that Fox Entertainment Group
     is "streamlining its sports business, putting its cable and
     broadcast operations under one umbrella."  Sources also tell
     Hofmeister that Hill's "primary goal is to improve
     efficiencies at a time of skyrocketing costs for sports
     rights by merging the marketing, production and business
     affairs" of Fox Sports and Fox Sports Networks.  Merging the
     two units would also allow Fox to bid jointly for cable and
     broadcast rights to sporting events (L.A. TIMES, 6/18).
          APPOINTMENT NOT A SURPRISE: In N.Y., Battaglio & Rice
     report that "the move of Hill was not a surprise as sports
     programming has long been his passion."  Fox co-COO CHASE
     CAREY added that Fox's buyout of Liberty Media's interests
     gives Hill "the chance to move ahead more aggressively in
     the sports media business" (HOLLYWOOD REPORTER, 6/18).  

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