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DUQUETTE BELIEVE IT? OFT-CRITICIZED GM IN TV CAMPAIGN

6.18.1999

          Red Sox Exec VP/GM Dan Duquette will be featured as the
     "Duke of the Diamond" in new TV ads that urge fans to take
     MBTA public transportation to Fenway Park, "just one of the
     many steps" the team is taking to "prepare for the 100,000
     fans expected to attend" the All-Star Game festivities,
     according to Meg Vaillancourt of the BOSTON GLOBE.  Boston
     Mayor Thomas Menino, Red Sox CEO John Harrington and Red Sox
     players will also urge fans to use public transport by
     "leading game-day crowds in a revised version" of the
     Village People's "YMCA" (BOSTON GLOBE, 6/18).

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