PAC BELL SPORTS COMMITMENT IN CA INCREASES IN $2.5M DEAL

          Pacific Bell signed a ten-year deal to become the
     exclusive telecom sponsor of Sacramento's River City
     Baseball's Triple A team and will provide infrastructure and
     services for RCB at Raley's Field.  That announcement was
     made in conjunction with the CA League's Stockton Ports
     granting overlapping territorial rights to RCB, allowing the
     Triple A Vancouver Canadiens to relocate to Raley's Field for
     the 2000 PCL season (RCB).  In Sacramento, Tony Bizjak
     reports that Pac Bell will pay $2.5M for the "right to have
     its name" on the scoreboard or outfield wall, as well as to
     run a "business center" at the ballpark.  Raley's
     Supermarkets has inked a 20-year naming rights deal
     "believed" to be valued at $15M (SACRAMENTO BEE, 6/15).