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BLAZING A DIFFERENT TRAIL: COULD TEAM START-UP ITS OWN RSN?
Published May 10, 1999
The Trail Blazers are "ready to pull the plug" on its BlazerVision PPV system, but "still won't say where the telecasts might turn up next season," according to John Hunt of the Portland OREGONIAN. The team could "retain BlazerVision but reduce prices further, work out a deal with an existing cable company such as Fox Sports Net Northwest (FSNNW), or start its own cable network." Hunt wrote that the Blazers "would be wise" to drop BlazerVision because the service "has gained a stigma among many fans who resent having to pay to watch their own team." The option of striking a deal with FSNNW is "still on ice." Meanwhile, Hunt called the task of starting its own cable net an "ambitious" choice, as the team would "have a hard time matching the distribution" of FSNNW, which reaches 98% of cable homes in the Northwest (OREGONIAN, 5/7). BARGAIN VIEWING? In Houston, David Barron wrote that the Rockets "continue to be one of just three NBA teams," along with the Blazers and the Spurs, which offer local playoff games on PPV, but the Rockets' $19.95 cost is the lowest of the three (HOUSTON CHRONICLE, 5/9).