MCCLATCHY GIVES A PIRATES' LASHING ON STADIUM FINANCING

          Pirates Owner Kevin McClatchy said that if the PA
     Legislature "hasn't approved its share" of financing for PNC
     Park by February 10 -- a deadline set by PA Gov. Tom Ridge 
     -- "the current design and site preparation work will have
     to stop," according to Tom Barnes of the PITTSBURGH POST-
     GAZETTE.  McClatchy: "It's logical.  We wouldn't continue
     designing a ballpark if we weren't sure it would ever open." 
     When asked if the Pirates could be sold and moved if they
     don't get a new ballpark, McClatchy replied, "No comment. 
     Ask me Feb. 11" (PITTSBURGH POST-GAZETTE, 1/21).
          ALL THE WAY TO THE PLANK: Also in Pittsburgh, Teresa
     Lindeman writes that the Pirates' '99 marketing campaign
     begins February 8 with radio, TV and newspaper spots.  The
     campaign's tag, "It's all fun and games," was the first
     developed by the team's first-year ad agency, Marc.  The
     Pirates had spent the previous 12 years with Ketchum
     Advertising (PITTSBURGH POST-GAZETTE, 1/21).