ALL I WANT FOR CHRISTMAS IS A RADIO BROADCAST DEAL

          Radio broadcasting rights, preseason TV rights and
     related programming for the Browns are "still up for grabs," 
     according to Lubinger & Feran of the Cleveland PLAIN DEALER. 
     Experts "are estimating the radio rights could exceed" $4M a
     year, while preseason TV rights "should easily top six
     figures per game."  Sports programming consultant James
     Glass, a former Cleveland radio GM: "It's revenue, market
     position, recognition with the heart and soul of Cleveland
     sports.  To get the Cleveland Browns would be a major coup
     for any broadcast operation."  Browns President Carmen
     Policy says the Browns "aren't looking for anything longer
     than a three-year deal" and would "prefer not handling their
     own broadcast operations immediately."  Policy also said he
     "expects to close a radio deal" by January 15, and "hopes to
     complete the preseason TV rights contract by late January"
     (Lubinger & Feran, Cleveland PLAIN DEALER, 12/21).