PHILIP MORRIS EXTINGUISHES CHINESE SOCCER SPONSORSHIP

          Philip Morris has "discontinued its title sponsorship"
     of China's professional soccer league, the Marlboro League, 
     according to the WALL STREET JOURNAL.  Philip Morris
     reportedly paid "about" $7M a year in the deal.  China has
     introduced a law which limited Philip Morris to a "single
     advertising board in soccer stadiums" and Chinese media
     "rarely" referred to the league as the Marlboro League,
     usually calling it "A-division soccer."  IMG, which owns the
     marketing rights for the league, is looking for a new
     sponsor.  An "industry observer" said that Swedish telecom
     company Ericsson and Danish brewer Carlsberg "have discussed
     sponsorship" with IMG (WALL STREET JOURNAL, 11/30).