Menu
Sponsorships Advertising Marketing

MARKETPLACE ROUND-UP

          The SPORTSBUSINESS JOURNAL's Langdon Brockinton reports
     that National Car Rental has become the official car-rental
     company of the U.S. Figure Skating Association and the U.S.
     Figure Skating Team.  As part of its deal, National will get
     commercial time on several figure skating events airing on
     ABC, including the U.S. Championships in February.  National
     will also receive in-arena signage on each broadcast
     (SPORTSBUSINESS JOURNAL, 9/14 issue)....Safeco said it
     "remains committed" to sponsoring the LPGA Tour stop in
     Seattle, even though the company is paying $40M for naming
     rights at the Mariners new stadium.  Safeco VP Gordon
     Hamilton said the stadium naming and golf tournament are
     done "for two different reasons" (SEATTLE TIMES, 9/14).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1998/09/15/Sponsorships-Advertising-Marketing/MARKETPLACE-ROUND-UP.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1998/09/15/Sponsorships-Advertising-Marketing/MARKETPLACE-ROUND-UP.aspx

CLOSE