The WTA Tour will unveil a wall calendar featuring both
on-court and off-court photos next week at the U.S. Open.
The 16-month, 12" x 12" calendar will feature photos of 20
of the tour's top players, including Martina Hingis, Steffi
Graf, Monica Seles, Anna Kournikova and Venus and Serena
Williams. The calendar, which retails for $11.95, will be
sold on-site at the Open and will be available worldwide in
mid-September at several chain bookstores (WTA Tour).
STARTER READY TO GO: By way of its "private-label
venture" with the USTA, Starter will supply U.S. Open logoed
T-shirts and fleece items on-site at the tournament. SGB's
Cory Bronson reports that Starter has "put considerable
emphasis" on its off-site efforts, and will send mailings to
ship its U.S. Open products to tennis accounts off-site in
addition to targeting existing Starter accounts (SGB, 8/24).
NOTES: Chase Manhattan Bank CEO Walter Shipley and
Monica Seles will ring the opening bell to start trading at
the NYSE on Monday (WTA)....The USTA took out a full-page ad
in the N.Y. Times promoting the Open (THE DAILY).
