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FRANCHISE NOTES

          MLB: In N.Y., OBSERVER columnist Terry Golway calls the
     Mets' international week promo "a well-intentioned and even
     admirable gimmick. ... What a contrast from the attitude of
     [Yankees Owner] George Steinbrenner.  He is rather famous
     for his contempt for the neighborhood in which his team
     plays -- the South Bronx -- and those who live in it.  For
     years, earnest sportswriters have lamented the Yankees'
     apparent unwillingness to recruit new fans from the vast
     Latino population around Yankee Stadium. ... The Yankees are
     in the midst of a season to remember.  Good for them.  But
     the Mets, with their funny little gimmicks, are trying to
     win over the New York of the 21st century.  Better for them"
     (N.Y. OBSERVER, 8/17)....Despite Clearwater Int'l Airport's
     proximity to Tropicana Field and the fact that the airport
     spends about $80,000 a year for team advertising, the Devil
     Rays do not fly out of CIA.  The team uses Delta charter
     flights, and Delta serves only Tampa Int'l Airport.  Devil
     Rays VP/PR Rick Vaughn said that it is "less expensive" for
     the team to fly Delta out of TIA (TAMPA TRIBUNE, 8/14).
          NOTES: Orlando's WNBA team became official Thursday
     morning, when Walt Disney World "committed to purchasing 100
     season tickets, pushing the effort to the league-mandated
     mark of 5,000" (ORLANDO SENTINEL, 8/14)....In St. Paul, Tom
     Powers reports that the T-Wolves "already are 1,000 season
     tickets ahead of last year."  Team VP/Sales & Marketing
     Chris Wright: "We're a very, very hot ticket" (PIONEER
     PRESS, 8/14)....The Bucs rank in the top five with the most
     replica jerseys, according to NFL Manager of Corporate
     Communications Brian McCarthy.  Nine Bucs players have
     replica jerseys, and rookie WR Jacquez Green "soon will make
     it 10" (ORLANDO SENTINEL, 8/13)....Vikings Owner Red McCombs
     and the team are featured in USA TODAY's cover story today
     under the header, "Vikings' McCombs ready to run ship" (USA
     TODAY, 8/14)....ESPN's Chris Mortenson reported that Cowboys
     Owner Jerry Jones was "adamant" on and off the record in
     denying brokering a payoff between Michael Irvin and Everett
     McIver.  But Mortenson added: "I think that for the most
     part this story is not finished" ("SportsCenter," 8/13).
          NEW DRILLER: Edmonton ad exec Wojtek Wojcicki has
     purchased full ownership of the NPSL Drillers from Peter
     Pocklington.  Wojcicki will serve as team President (NPSL). 
     NPSL Commissioner Steve Paxos said that the sale was "six
     figures in U.S. dollars" (EDMONTON JOURNAL, 8/12).  

Sue Bird and Dawn Porter talk upcoming doc, Ricardo Viramontes of UNINTERRUPTED and NBA conference finals

This week’s pod comes to you from 4se where SBJ’s Austin Karp is joined by basketball legend Sue Bird and award-winning director Dawn Porter as the duo share how their documentary, Power of the Dream, came together and what viewers can expect. Later in the show ,Ricardo Viramontes of The SpringHill Company/UNINTERRUPTED talks about how LeBron James and Maverick Carter are making their own mark in original content. Plus SBJ’s Mollie Cahillane joins the pod to add insight into the WNBA’s hot start and gets us set for the NBA Conference Finals.

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