Sports Media

CBS WON'T AIR OCTOBER'S PEPSI 400, LIKELY TO GO TO TNN

7.24.1998

          CBS has "decided not to broadcast" the rescheduled
     Pepsi 400 on October 17, and is "expected" to cede its
     rights to the primetime race to TNN, which CBS owns,
     according to Jim Utter of the CHARLOTTE OBSERVER.  A CBS
     source said they "cannot officially announce the change" due
     to TNN programming decisions.  The source added that "other
     programming considerations" caused CBS to pass on the race,
     including the fact that it will be only a month into its new
     fall programming schedule (CHARLOTTE OBSERVER, 7/24).

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