Menu
Sponsorships Advertising Marketing

ESPN'S "SPORTSCENTER," FOX'S NHL SPOTS GRAB TOP AICP HONORS

          ESPN's "SportsCenter" and Fox Network's NHL promotional
     campaign won top honors for their commercials from the
     Association of Independent Commercial Producers (AICP),
     according to Wayne Friedman of the HOLLYWOOD REPORTER. 
     ESPN's "dry humored campaign," produced by @Radical.media,
     features one spot with a sports news producer discussing how
     "SportsCenter" anchors are teamed together on the daily
     sports highlight show.  Fox's NHL spots consisted of
     bowlers, golfers and billiard players taking a "hockey-like
     approach to their usually genteel sports."  Nike's
     "Evolution of Skin" spot, produced by Satellite Films, won
     four honors (Wayne Friedman, HOLLYWOOD REPORTER, 7/24).

SBJ Morning Buzzcast: May 3, 2024

Seismic change coming for NCAA? Churchill Downs rolls out major premium build out and Jeff Pash, a key advisor to Roger Goodell, steps down

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1998/07/24/Sponsorships-Advertising-Marketing/ESPNS-SPORTSCENTER-FOXS-NHL-SPOTS-GRAB-TOP-AICP-HONORS.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1998/07/24/Sponsorships-Advertising-Marketing/ESPNS-SPORTSCENTER-FOXS-NHL-SPOTS-GRAB-TOP-AICP-HONORS.aspx

CLOSE