Menu
The Back Of The Book

ESPN CHILTON: GRIFFEY FANS YOUNGER THAN THE AVERAGE MLB FAN

          ESPN Chilton Sports Poll interviewed 1,628 MLB fans who     named Ken Griffey Jr. as their favorite baseball player     (interviews from January '97-May '98).  The following     compares fans who said Griffey is their favorite player to     the average MLB fan (ESPN Chilton Sports Poll):                         
GRIFFEY AVG. FAN
AGE CATEGORIES
(n=1,628)
(n=18,869)
12-17
23%
11.7%
18-24
17.2%
11.7%
25-34
17.7%
16.8%
35-44
20.6%
20.2%
45+
21.4%
39.4%
Avg. Age
32.1
40.6
GENDER
Male
76.7%
53.7%
Female
23.3%
46.3%
RACE
White
66.1%
75.4%
African American
19.9%
10.9%
Hispanic
9.7%
10.0%
Other
4.4%
3.7%
INTEREST IN MLB
A little
19.0%
26.4%
Somewhat
44.3%
44.1%
Very
36.7%
29.6%
Uses a PC for sports info (of those with access to a PC)
38.9%
28.9%

SBJ Morning Buzzcast: May 7, 2024

The PWHL playoffs set to begin after record-breaking inaugural season; Smith Entertainment Group announces plans for Utah hockey franchise HQ; new title sponsors for the PGA Tour event in Charlotte and college football bowl game in Arizona.

Learfield's Cory Moss, MASN/ESPN's Ben McDonald, and Canelo

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Learfield's Cory Moss as he talks about his company’s collaboration on EA Sports College Football. Later in the show, we hear from MASN/ESPN baseball analyst Ben McDonald on how he sees the college and professional baseball scene shaking out. SBJ’s Adam Stern shares his thoughts on the upcoming Canelo-Mungia bout on Prime Video and DAZN.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1998/07/10/The-Back-Of-The-Book/ESPN-CHILTON-GRIFFEY-FANS-YOUNGER-THAN-THE-AVERAGE-MLB-FAN.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1998/07/10/The-Back-Of-The-Book/ESPN-CHILTON-GRIFFEY-FANS-YOUNGER-THAN-THE-AVERAGE-MLB-FAN.aspx

CLOSE