CMOs Highlight Brand Engagement Summit Montreal Mayor To Meet MLB's Manfred Pagliuca Meets With IOC On Bid Reform Workshop On Rays' Ballpark Today Big 12 To Announce Tourney Sites FIFA Scandal Dominates News Cycle FIFA To Go Ahead With Congress A-B InBev Monitoring FIFA Case O'Conner Adds MiLB Enterprises Title
SBD/30/Collegiate SportsPrint All
USA TODAY's Carey & Mihoces examine the state of the NCAA in a Sports cover story, under the title, "Organization In Transition: Resilience Pivotal Trait For Future." In a sidebar, Carey & Mihoces interview NCAA Exec Dir Cedric Dempsey. Dempsey, on the NCAA's image: "A large number of people see the NCAA either as a regulatory body making rules or enforcing rules, or as championships and in most of those cases they're talking about the Final Four. Most people have no idea that we run 81 championships. Most people have no idea about the other education services and programs. They have no idea of the kinds of events and programs we run for student-athletes" (USA TODAY, 6/30).