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CLINTON ADMINISTRATION PUSHES FOR SUPPORT AGAINST DRUG USE
Published June 25, 1998
The Clinton Administration is "pressing athletes and coaches to speak out more strongly against drug use by children," the head of the president's anti-drug office said yesterday. Barry McCaffrey, Dir of the Office of National Drug Policy, said that MLS and the NCAA will take part in the new "sports initiative," which other major sports "are expected to join." The Marlins, for example, soon will begin showing anti-drug ads on their stadium billboard. Those ads will be part of a five-year, $2B anti-drug media campaign announced earlier this month by President Clinton. McCaffrey is "urging" the NBA and the NBPA to include marijuana among its drug testing. The sports initiative, with the tagline, "Users Are Losers, Be a Winner," will include TV and radio spots as well as public appearances by coaches and athletes (AP/ESPN SportsZone, 6/25).