Super Bowl Organizers Unveil Mass Transit Plan S.F. In The Red From America's Cup Las Vegas Aiming To Keep National Finals Rodeo Mohr Roasts Patrick, Others At NASCAR Banquet MMF: Autosports And The Fan Experience MMF: Ways To Attract A New Audience MMF: NHRA Seen As More Of A Business Now MMF: Compelling Digital Content A Necessity MMF: IndyCar Eyeing New Territories MMF: Daytona Rising Key To Drawing More Fans
Published June 10, 1998
Talks "are underway" in Las Vegas to open a casino based on Petersen Publishing's Hot Rod magazine. The idea is "to see if Vegas can do for drag racing what it did for boxing," as the casino would be built trackside to a racing strip." Petersen officials said that there is "no deal yet," but confirmed that "discussions with Vegas interests are revving up" (Michael Shain, N.Y. POST, 6/7)....A crowd "in excess of 50,000 is expected" for Saturday's Oscar De La Hoya-Patrick Charpentier fight at the Sun Bowl. Ticket prices for Saturday's fight start at $35, and promoter Bob Arum said the stadium may open up 10,000 more seats at "a mere $20 a pop" (SAN ANTONIO EXPRESS-NEWS, 6/7).