Kings Lead NBA Teams In Attendance Gains Why Was Bears-Eagles Flexed To NBC? John Skipper Sits For Q&A Attorneys Seek Interim Trustee For CSN Houston Rose Injury Presents Issues For Brand Marketing Second-Screen Experience Key To Sports Viewing "Bull Durham" Headed To Broadway RFD-TV Delivering Rodeo Atmosphere Media Notes ESPN Sees Bump For Week 14 "MNF"
Published May 27, 1998
USA TODAY's Rudy Martzke reports that with the Bulls- Pacers series heading for at least a Game Six, NBC has added "close to" $10M in ad sales (USA TODAY, 5/27). In Chicago, Fred Mitchell wrote that NBC execs are "nervous" at the possibility of a Pacers-Jazz NBA Finals. But NBA Senior VP/Communications Brian McIntyre said, "A lot of people want to see the Bulls because of their international popularity. But I think the NBA Finals are at the stage now that the event dictates it more than the participants" (CHICAGO TRIBUNE, 5/25)....In DC, Washington Sports & Entertainment VP/Communications Matt Williams "formally registered a complaint" with WUSA-TV for airing comments from Capitals coach Ron Wilson while he was miked by the station during practice. On the tape, Wilson made some derogatory remarks about the Sabres, calling them a "chicken----" team (WASHINGTON POST, 5/27)....Comcast will pay $500M for a "major stake" in Jones Intercable, making Comcast the nation's No. 3 cable TV operator, behind only Time Warner and TCI (USA TODAY, 5/26)....The WTA Tour "is expected to announce" a deal today with Eurosport to broadcast 80 women's pro tennis tournaments on European TV in '99 (USA TODAY, 5/27)....ESPN Classic Sports introduces two new shows in June: "Big Fights Boxing Hour" on Tuesdays at 8:00pm ET and "Schaap One-on-One," an interview show with Dick Schaap, on Tuesdays and Thursdays at 7:30pm ET (N.Y. POST, 5/27).