SBD/19/Sports Media

MEDIA NOTES

          In L.A., Sallie Hofmeister reports that NBC will
     "unveil a landmark proposal this week" to affils in L.A. "to
     phase out nearly" $200M paid to TV stations annually "to
     carry its programs" in favor of a new system, which "would
     be the most radical restructuring of the economic model
     governing broadcasting and affiliates."  NBC is trying to
     make up for the loss of "Seinfeld," the cost to renew "ER"
     and its Olympic and NBA deals (L.A. TIMES, 5/19)....NFL
     Sunday Ticket expanded its distribution into the Bahamas via
     Cable Bahamas Ltd. (NFL)....Raycom Sports and The Sporting
     News will jointly produce, distribute and market TV
     programming in '98 and '99.  The programming will include
     eight one-hour specials branded with TSN's name and hosted
     by Pat O'Brien (Raycom Sports)....Speedvision will provide
     more than 11 hours of live coverage of the 24 Hours of Le
     Mans (Speedvision)....Rosie O'Donnell will narrate
     Lifetime's "Intimate Portrait: Rebecca Lobo" before the WNBA
     season-opener on June 11 (Lifetime).....In Minneapolis, Jim
     Souhan profiles the sports book industry: "Few sports books
     are printed in mass quantities or make big profits. 
     National publishers find few sports subjects worthy of
     books. ... Yet sports books fill stores in seemingly
     increasing numbers, because sports figures increasingly
     crave control over their stories" (STAR TRIBUNE, 5/19).

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NBA, NBC, NFL, Raycom Sports, Media, WNBA

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