SBD/14/Sponsorships Advertising Marketing

ATHLETE REPRESENTATION NEWS: TAKING ADVANTAGE OF LAWTON?

          Athlete representative Brian Lawton, who handles about
     50 clients, "is entertaining an offer from Advantage
     International to buy his business," according to Sid Hartman
     of the Minneapolis STAR TRIBUNE.  If sold, Lawton would
     continue to run the firm (Minneapolis STAR TRIBUNE, 4/10).
          OTHER NOTES: Nets F Jayson Williams has hired NJ-based
     Integrated Sports International (ISI) to manage his off-the-
     court activities.  ISI will target companies both regionally
     and nationwide (ISI)....IMG "appears to have an eye on
     superstar-in-waiting Marisa Baena," a junior golfer at the
     Univ. of AZ.  Baena said she will finish college before
     turning pro (GOLFWEEK, 3/11)....Woolf Associates signed
     former ODU women's basketball player Ticha Penicheiro. 
     Woolf VP Andrew Brandt will manage Penicheiro, who is being
     recruited by the ABL and WNBA (Woolf Associates).

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Related Topics:

IMG, Brooklyn Nets, WNBA, YankeeNets

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