Rebranded Memphis Open Cuts Ticket Prices WTA Finals Exceed Allaster's Expectations NCAA Trying To Find Its Way Amid Upheaval Judge On NCAA Concussion Settlement Not Yet Satisfied McGladrey Extends PGA Tour Deal Davis' Chevy Ad Continues To Draw Attention PBR Gets Bump From Retiring Bull Secondary World Series Tix Prices Ebb Keeneland Limits Tickets To '15 Breeders' Cup Trio Of Golfers Launching Craft Beer
Upcoming Conferences and Events
EVENT & ATTRACTION NOTES
Published March 18, 1998
The PGA Tour Honda Classic "is raising its purse" a record $800,000 to $2.6M next year. The Tour "is kicking $300,000 into every tournament's purse next year" as a result of its new TV deal, which "is expected to generate revenues of close to" $400M from '99 through 2002 (SUN- SENTINEL, 3/17)....The Boise Convention and Visitors bureau estimated that last weekend's NCAA men's Tournament West Regional had a direct economic impact of $3.5M on the region (OREGONIAN, 3/17)....Charles Pasarell, Dir of the State Farm Evert Cup and the Newsweek Champions Cup tennis events held at Indian Wells, CA, said the event has "outgrown its present facility" and "requires a new, multi-court complex with a stadium that accommodates 16,000 or so." Pasarell said, "We'd like to stay where we are, but we've had conversations with other places, too - Las Vegas, Scottsdale, Rio (Brazil) (WALL STREET JOURNAL, 3/17).