Pamela Wheeler Out As WNBPA Exec Dir WNBA Mulling Expansion To New Markets WNBA Finals Viewers Up Through Two Games WNBA Sees Slight Attendance Bump In '14 Weekend Plans With Mercury's Ann Meyers Drysdale Dream's Schimmel Leads WNBA In Jersey Sales Laurel Richie Discusses "WNBA Pride" WNBA Campaign Helping Unify Team's Efforts Walter Takes Long View On WNBA Sparks WNBA's Richie Discusses New LGBT Initiative
SBD/11/Sponsorships Advertising Marketing
WNBA PARTNER WILL AGAIN CHAMPION FIGHT AGAINST BREAST CANCER
Published March 11, 1998
Champion Products will expand its commitment to the fight against breast cancer via its partnership with the WNBA. Champion will again donate a portion of its sales of WNBA apparel to the National Alliance of Breast Cancer Organization (NABCO) in '98. In addition, Champion will feature the NABCO name and a pink ribbon on all WNBA point- of-sale materials and garment hangtags (Champion).