Bowlsby Speaks Of Bleak College Landscape Swofford Confident In Autonomy Vote Stu Jackson Discusses Growth Of Big East Power Five Get Financial Boost From CFP NCAA's Emmert Made $1.7M In '12 College Football HOF Set To Open Aug. 23 Emmert Holds Hearing With Senate Committee USTA Increases U.S. Open Purse By $4M Latest Round Of Conference Realignment Concludes Athletes Reach Proposed Settlement With NCAA
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SBD/19/Sponsorships Advertising Marketing
Published February 19, 1998
Sears, Roebuck & Co. renewed its NCAA agreement with Host Communications, as the official retailer of the NCAA. Sears will have exclusive promotional and marketing rights in the retail category (Host)....100% Columbian Coffee will be the presenting sponsor of the USTA Walt Disney World U.S. Men's Clay Court Championships in Orlando through 2002 (Disney)....ISL Worldwide appointed R.O.I. Marketing as the exclusive licensing rep for the '99 FIFA Women's World Cup (ISL)....P.S./StarGames will handle marketing and contract negotiations for the AVP's Eric Fonoimoana. Fonoimoana is currently a spokesperson for Wilson volleyballs, Speedo clothing and Oakley sunglasses (P.S./StarGames).