Social Company SM2 Training College Athletes NCAA Looks To Improve Tourney Selection Process USTA Open $60M Orlando Tennis Campus Movie-Ticket Sales Hit Record Mark In '16 NCAA Announces Reorganization At Top Level New Orleans To Host '17 CBS Sports Classic NCAA Tourney Expansion Not Coming Soon Glut Of Bowl Games Makes Sponsorship Hard Emmert Headlines Opening Day Of IAF Adams Back For Two More Years At USTA
SBD/19/Sponsorships Advertising Marketing
Published February 19, 1998
Sears, Roebuck & Co. renewed its NCAA agreement with Host Communications, as the official retailer of the NCAA. Sears will have exclusive promotional and marketing rights in the retail category (Host)....100% Columbian Coffee will be the presenting sponsor of the USTA Walt Disney World U.S. Men's Clay Court Championships in Orlando through 2002 (Disney)....ISL Worldwide appointed R.O.I. Marketing as the exclusive licensing rep for the '99 FIFA Women's World Cup (ISL)....P.S./StarGames will handle marketing and contract negotiations for the AVP's Eric Fonoimoana. Fonoimoana is currently a spokesperson for Wilson volleyballs, Speedo clothing and Oakley sunglasses (P.S./StarGames).