SBD/18/Sponsorships Advertising Marketing

DEALS & DOLLARS: DELOITTE & TOUCHE RUNS WITH ONE OF ITS OWN

          Deloitte & Touche's L.A. office will sponsor one of its
     staff accountants, Mariel Devesa, as she competes for the
     '97 Windsurfing World Championships in Australia beginning
     December 24.  D&T will provide Devesa, the '97 U.S. Women's
     National Windsurfing Champion, with her competition expenses
     including transportation and lodging.  Devesa's sails will
     display the Deloitte & Touche logo (Deloitte & Touche).
          HONDA BACKS L.A. MARATHON: For the third year in a row,
     American Honda Motor Company will be the presenting sponsor
     for the L.A. Marathon.  Other sponsors for the March 29
     marathon include PacifiCare/Secure Horizons, which will
     stage its Senior Walk, and the Southern CA Gas Co., which
     sponsors the Carbo Load Dinner, Finish Line Festival and
     Entertainment Centers (L.A. Marathon).
          ROPE WARRIORS: ME-based Yale Cordage, a manufacturer of
     braided rope, has signed a multi-year sponsor deal with
     "Young America," the N.Y. Yacht Club America's Cup
     Challenge.  The deal makes Yale Cordage an Official Sponsor
     of the Cup Challenge and is the America's Cup team's
     Official Supplier of Cordage (Young America).
          RANSOM FOR STUDENT ATHLETES: The National Christian
     College Athletic Association (NCCAA) announced El Cajon, CA-
     based sports apparel company Ransom Athletic has become a
     sponsor of the NCCAA Student Athlete of the Week Award. 
     Award Winners will now receive a T-shirt from Ransom as well
     as a certificate from the NCCAA (NCCAA).
          
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