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SBD/16/Franchises
IN TORONTO, ARE RAPTORS VANISHING INTO A LOST WORLD?
Published December 16, 1997
The Raptors announced their smallest SkyDome crowd in
franchise history as 14,562 attended their game against the
Pacers, a "testament to the team's struggles on the court
and its wretched record," according to Doug Smith of the
TORONTO STAR. The team is 2-21 (TORONTO STAR, 12/16). In
Toronto, Steve Simmons: "Toronto is a fragile basketball
market and has been from the start. But the beginning seems
so long ago, and what was once fragile is now even more
tenuous." Simmons adds that the city is "rapidly losing
interest in the rancid Raptors, with all their stories and
all their excuses and all their ownership fights and all
their whining" (TORONTO SUN, 12/16). Also in Toronto, David
Israelson wrote on the Raptors under the header, "Raptors
Need Some Better Marketing." Season-ticket sales this year
are in the 9,000-10,000 "range," down from 12,000 in the
team's inaugural season (TORONTO STAR, 12/15).




