Bengals, County Reach Stadium Upgrades Deal Dierdorf Joins Michigan Booth For Football MWC Schools Increase Nat'l TV Exposure James, Heat Top NBA Jersey Sales Colts To Remain With Irsays Long Term Final Ratings: NHL Playoffs, "Arnie" Raptors Merch Moving Quickly NBA Avg. Attendance Relatively Flat Media Notes Bacardi Sponsors New NBA Lifestyle Site
Upcoming Conferences and Events
Published October 30, 1997
TNT earned a final 7.3 rating for its nine-game NFL schedule this season, equaling its rating for the '96 season (THE DAILY)....John Salley will replace Julius Erving as a studio analyst for the "NBA on NBC" (Rudy Martzke, USA TODAY, 10/30)....In N.Y., Scott Williams writes that "it's believed that there are no ground rules," in Marv Albert's upcoming interviews on "20/20" and "Larry King Live." But Albert may "take a cautious route with his answers" due to a possible civil suit (N.Y. DAILY NEWS, 10/30). BOX IT UP: In Baltimore, Milton Kent cites a recent national survey of 1,000 adults, conducted by Eisner & Associates, that showed that 54% said they "noticed and liked" a game box that shows the score and game situation on TV screens during games; 76% of those who identified themselves as sports fans said they liked the box. But 31% did say that that the presence of the box causes them to switch channels more often (Baltimore SUN, 10/30). NOTES: NY-based Photo File released its first-ever World Series team composite and team photos in Spanish (Photo File)....The new magazine Jim Thome's Cleveland Pro Sports For Kids, which is part-owned by Indians 1B Jim Thome, will debut in December. The magazine will go to high schools and youth organizations in a nine-county area in Northeast Ohio (CRAIN'S CLEVELAND, 10/27)....In LA, Mike Penner reviews the relaunch and makeover of Sport magazine, calling it "one part 'Slam,' one part 'Blitz,' one part 'SI For Kids,'" which leaves "one slender lifeline left for its longtime readers to clutch" (L.A. TIMES, 10/30). GENERAL: In an agreement with Airshow Inc., SportsTicker will be offered to Airshow's corporate jet customers in flight through the Airshow Network, an air-to- ground communications link providing passengers with headlines on news, weather, sports information, financial market reports and customized stock quotes (Airshow Inc.).