U.S. Fans Abound For WWC Final LeBron Praised For Role In Apatow's "Trainwreck" MLS Eyeing St. Paul For Expansion Club Angels Bad PR Continues With Dipoto Exit NBA Free Agency Begins With Money Flying Expectations High For NASCAR On NBC NBC Lands New Advertisers For Race Coverage Going Off The Grid Steelers Exploring '23 Super Bowl Bid GT To Benefit Financially From Ireland Game
SBD/24/The Back Of The BookPrint All
ESPN Chilton Sports Poll asked over 2,000 people age 12+ about their perceptions of the Olympic Sponsors. The result below represents the total U.S. population 12+ and men aged 18-45 with an annual income of $50,000+ between July and September 1997 (ESPN Chilton Sports Poll).
MEN AGES 18-45
Official Sponsor27.20%38.40% Patriotic16.20%25.60% Self-Serving16.20%17.50% Charitable16.10%16.30% Excellence10.10%5.10% Greedy5.80%2.50% The best5.30%2.40%