Minority Investor Coming For Penguins? First One Daytona Tenant Opens Maine Basketball Making Statement On HB2 NFL Taps Paul Clement To Argue Case Fox Rolling Out New Broadcast Elements Voke Producing VR NFL Highlights Sources: Chargers Expected To Move To L.A. In '17 Monster Energy To Title Top NASCAR Series LA 2024 Betting On Historic Sponsorship Sales S&E Sponsorship Group Acquired By Dentsu Aegis
SBD/24/The Back Of The BookPrint All
ESPN Chilton Sports Poll asked over 2,000 people age 12+ about their perceptions of the Olympic Sponsors. The result below represents the total U.S. population 12+ and men aged 18-45 with an annual income of $50,000+ between July and September 1997 (ESPN Chilton Sports Poll).
MEN AGES 18-45
Official Sponsor27.20%38.40% Patriotic16.20%25.60% Self-Serving16.20%17.50% Charitable16.10%16.30% Excellence10.10%5.10% Greedy5.80%2.50% The best5.30%2.40%